Shop-signs, Prints, Advertising, Trade Cards, Posters. etc 

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MacFisheries advert for Brompton Road store, London -1922
 
 
Shown in a yearbook for 1922 this was used to illustrate the high standard of typography and layout used by Mac Fisheries and that was a trademark of their publicity.
 
brompton macfisheries advert
 

Advert supplied by Mikey Ashworth.
 
 
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Clock face designed for Mac Fisheries by the Dorian Studios, 1922.
 
The Dorian Studios designed many items for shops and institutions
 

 
macfisheries clock
 

 

Picture supplied by Mikey Asworth.

 

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A wonderful Mac Fisheries shop sign designed by

Joseph Armitage, c1922

 

Unsure as to which shop this sign graced but it could have been

 

the unit at 58a Brompton Road in London.

 

It shows the classic Mac Fisheries trademark along with a charming water sprite clutching a fish. 

 

wonderful macfisheries sign

 

Photo supplied by Mikey Ashworth

 

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Mac Fisheries advert designed by Fred Taylor, 1922

 

fred taylor macfisheries

Advert supplied by Mikey Ashworth.

 

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Thank you all so much.

The following 62 photographs and many more over the web-site have been supplied to me

from Mr Jason Maclean.

Jason's father, Mr Donald Maclean worked as logistics director for Mac Fisheries during

the 60s and 70s.

This batch of advertising posters were rescued from a rubbish skip by Donald whilst

he was employed by Macs. Jason states that some of these posters were just trials

and never made the shop floors. (unknown which ones though)

Looking though these posters you will also notice many in the style of   Hans Schleger,

especially the 'Such' series, if any of these H/S posters prove to be 'just trials' I would say they would be very rare items indeed.

 

Thank you Jason for sending me all this information

 
 
Macs sole
 
 
macs gift token
 
 
macs xmas club
 
 
such salmon
 
 
kiltie fruit
 
 
poultry demonstration
 
 
fresh fish
 
 
crabs and lobsters
 
 
kiltie products
 
 
mac bream
 
 
christmas club
 
 
such haddock
 
 
from the sea
 
 
such chicken 
 
 
christmas fare
 
 
ocean news cod
 
 
kiltie kippers
 
 
hans gift token
 
 
macfisheries plaice
 
 
mac fresh eggs
 
 
yarmouth bloaters 
 
 
native oysters
 
 
mac chicken fritters
 
 
such lobster
 
 
macfisheries food market
 
 
such game
 
 
macs partridges
 
 
roasting chickens 9/6dLB
 
 
sainsburys macfish
 
 
such hare
 
 
easter turkey
 
 
walls mac special
 
 
fresh sandwiches macs
 
 
yarmouth bloaters
 
 
macs herrings
 
 
macfisheries opening shortly
 
 
yule tide fare
 
 
boned kippers
 
 
fillet macfish
 
 
macfisheries fresh
 
 
such plaice
 
 
kiltie salmon
 
 
whale meat
 
 
xmas fare bonus
 
 
ptarmigan macs
 
 
oh such chicken
 
 
fish sticks
 
 
cafe conil
 
 
mac fishency
 
 
oh such lobster
 
 
macfisheries delivery
 
 
kiltie frozen fish
 
 
such mackrel
 
 
macs poultry
 
 
duckling for whitsun
 
 
mac fisheries prices
 
 
summer salads
 
 
tuesday fish day
 
 
lobster poster
 
 
macfisheries jobs 
 
       
win a refrigerator

 
macfisheries sales
 
 
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macfisheries logo

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The following 5 posters were emailed to me.

Thank you Tim

 

10" x 15" poster

macfisheries turkey poster

 

10" x 15" poster

macs chicken poster 

 

10" x 15" poster

macs salmon poster

 

10" x 15" poster

macfisheries christmas fare

 

20" x 30" poster

macs sea fish

 

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macfisheries shrimps 

 

 Supplied by Jason Maclean

 

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Two still shots from a 1956  30sec Mac Fisheries TV advert, 

advertising Turkeys for Easter.

 

See the full advert and many more 50s/60s/70s adverts by clicking on the following link

 

Macs ad starts at 11m 28s  into the 24minute compilation.

 

http://www.britishpathe.com/record.php?id=81605

 

macfisheries TV

 

 

macfisheries tv advert

 

 

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Click on the cover of the Festival program to see the Mac's advertisment

 

malvern festival macfisheries

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Click on the pagant cover below to see the inside cover.

 

greenwich pageant 

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A 1923 poster.

blackfriers board 

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Prints from 1926

   macs 1926 print 1     macs 1926 print 2

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A 1933 Print

 macfisheries poster 1930

 

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Trade cards / Gallery prints 1923/24/25

 

 

Poster Pointers 1925 full set of 12

poster pointers 

 

                Gallery pictures 1923, 12 to a set.              Sporting Prints 1924, 12 to a set.

            gallery prints 1    sporting prints 1  

 

 Full set of sporting prints.

framed trade cards

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Full set of 14 Japanese Colour Prints 1924

 

Click picture to zoom in

 

japanese colour prints 

 

 

Reverse side of the Japanese Colour Prints.

 

Click picture to zoom in

 

japanese prints back 

 

 

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 Shop posters used between 1952-59

 

macfisheries poster 1952 

 

shop posters 1959

 

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